ProAge Bright Mascara for 50s & Beyond - Lengthening & Moisturizing

Our natural mascara is designed to give your eyes the definition they deserve. This mascara for mature women lengthens, separates, defines, and moisturizes your lashes, framing your eyes with lovely, hydrated lashes that are never brittle or dry. PRODUCT USE

The water-based, quick-drying formula of our non-clumping mascara is engineered to achieve your desired look without clumping. Its neutral pH makes it gentle on the delicate skin, and it resists smearing, smudging and running. FLAWLESS LASHES ALL DAY

Vegan, gluten-free, cruelty-free, and clean beauty certified, our healthy mascara features safe, non-toxic ingredients, free from harsh additives or chemicals often found in other mascaras. GENTLE NATURE, NATURAL BEAUTY

Our clean mascara black offers a soft, universally flattering color that complements makeup for older women 60 plus. It's particularly stunning in makeup for women over 60, subtly defining eyes without harshness. LOVE BY SILVER HAIR WOMEN

Designed to layer multiple coats to reach your desired effect, our nourishing mascara stands as a perfect clump-free option. We suggest one coat for a subtle daytime look and two or three coats for a bolder look. BUILDABLE FORMULA

KEY INGREDIENTS [Detailed list of key ingredients]

BENEFITS - Lengthens, separates, and defines lashes - Moisturizes lashes for a healthy, hydrated look - Water-based, quick-drying formula resists smearing and smudging - Gentle, non-irritating formula with neutral pH - Vegan, gluten-free, cruelty-free, and clean beauty certified - Soft, universally flattering color for mature skin - Buildable formula allows for customizable look

MATURE SKIN TIPS - Start with one coat for a natural, daytime look - Build up to two or three coats for a bolder, evening look - Apply from the base of the lashes to the tips for maximum definition - Comb through lashes with a clean mascara wand to separate and lift

product information: